Lifestyle is the behavior shown in the activities, interests and opinions specifically related to self-image to reflect their social status. Lifestyle is a frame of reference that is used someone in behavior and its consequences will form certain patterns of behavior.
Especially how he wants to be perceived by others, so the lifestyle is very concerned with how he formed his image in the eyes of others, associated with social status bears. To reflect this image, it takes a certain status symbols, which was instrumental in influencing consumption behavior.
This phenomenon is the principal base of social stratification, the social structure comprising layers:
from the top layer to the bottom layer.
In the structure of modern societies,
social status must be fought (Achieved)
Ideally the social status of an award on the achievements of a person. If someone has reached a certain achievement, he deserves placed on certain layers in society. All persons are expected to have equal opportunities for achievement, and gave birth to the competition to achieve it.
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